Shiva Token
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Core Brand Personality

Professional and Respectful

SHIVA will hold strong to the pillar of professionalism and respect for people. Even if community members and leaders must be firm about a topic, they shall consistently strive to be respectful. Every community member and investor shall feel appreciated, heard, respected, and valued.

Edgy and Rebellious

SHIVA’s attitude is rebellious—in a positive way. The community will come across as edgy; however, this is because the community is on the edge… of DeFi.

Fun and Lighthearted

Even though the focus of the project is to accomplish serious breakthrough innovation in the world of crypto and DeFi, the community tries not to take themselves too seriously and always enjoy fun and lighthearted communication as a team—and as one united community.